Born in Lagos, Nigeria in 1979. Obinna attended primary school in Lagos, secondary school in Kwara, before doing A-Levels and university in the UK, in London and Reading, respectively.
In the 2000s, he worked as a copywriter, HR administrator and office administrator before entering the media as a TV producer for Channels Television in 2009. There, he co-produced over 300 episodes of their current affairs program Sunrise Daily. Obinna also worked as a scriptwriter and producer until 2017 on such TV shows as drama Tinsel, comedy Meet the Adebanjos, shopping show Bargain Hunters and celebrity chat show Fashion 360.
In 2017, he founded Worktainment Limited originally as a talent management and TV production company before transitioning fully being a public relations business in 2019.
Between 2019 until the present, Worktainment has managed the personal brands of several Nigerian celebrities, CEOs, businesses and public figures.
Educational qualification
- 2019 Diploma in Public Relations from the Nigerian Institute of Public Relations
- 2019 Certificate in Public Relations from the Nigerian Institute of Public Relations
- 2018 Press Release Writing Workshop from Redrick Accelerate Workshops
- 2018 Professional Diploma in Digital Marketing Training from Ringier Digital Marketing Academy
- 2010 Film & TV Producing and Production Management from PEFTI
- 2009 Scriptwriting for Film & TV from PEFTI
- 2002 BA International Politics and International Relations from the University of Reading, UK
Key achievements in the last decade
- Helping the personal brand of Sonnia Agu a social entrepreneur be awarded one of 2025’s Most Influential People of African Descent (MIPAD) for humanitarianism and activism.
- Helping the company brand of Kawai Technologies, a supply chain management company, become listed by the UK’s Financial Times as one of Africa’s Fastest Growing Companies in 2022 and 2023, respectively.
- Between 2017 and 2019, he made the celebrity brand of Simi Drey, a British-Nigerian actress and TV presenter, more visible and in-demand in the Nigerian entertainment business.
- Between 2015 and 2016, he co-wrote Season 3 of the British-Nigerian comedy Meet the Adebanjos.
Important recognition in the last decade
- Crest Africa, a media organization, listed him as one of 2025’s Leaders Shaping Africa.
- 2024 Best in Entertainment PR at the Lagos PR Industry and Gala Awards.
- 2022 Most Customer-Focused PR and Brand Engagement Agency at the Africa Finance Awards for his business Worktainment Limited.
His range of speaking topics
- Arts, Celebrity & Lifestyle
- Branding & Marketing
- Business & Entrepreneurship
- Media & Communication
- Strategy & Execution
